Percentage Change Formula:
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The sales percentage change measures how much sales have increased or decreased between two periods, expressed as a percentage of the original sales amount. It's a key metric for tracking business performance over time.
The calculator uses the percentage change formula:
Where:
Explanation: The formula calculates the difference between new and old sales, divides by the old sales to get a relative change, then multiplies by 100 to convert to a percentage.
Details: Tracking sales percentage changes helps businesses measure growth, identify trends, evaluate marketing effectiveness, and make informed decisions about inventory, staffing, and strategy.
Tips: Enter both sales amounts in the same currency. The old sales value must be greater than zero. Positive results indicate growth, negative results indicate decline.
Q1: What's considered a good sales increase percentage?
A: This varies by industry, but generally 5-10% annual growth is healthy for established businesses, while startups may aim for higher percentages.
Q2: How do I interpret negative percentage change?
A: A negative percentage indicates sales have decreased compared to the previous period, signaling potential issues to investigate.
Q3: Should I use gross or net sales for this calculation?
A: Typically use net sales (after returns/discounts) for most accurate performance measurement, but gross sales can be used for specific analyses.
Q4: How often should I calculate sales percentage change?
A: Common intervals are monthly, quarterly, and annually, depending on your business cycle and reporting needs.
Q5: What if my old sales were zero?
A: Percentage change is undefined when old sales are zero (division by zero). In such cases, you can report the absolute dollar change instead.